VOC Insight MCP
Pricing
Pricing rules for VOC Insight MCP.
Collection Pricing
Collection actions include:
| Factor | Meaning |
|---|---|
| brandCount | Knowledge space usually counts as 1; full brand onboarding may include competitors |
| weightedChannelUnits | Standard social channels = 1, Threads = 1, Reddit = 2 |
| keywordCount | Actual effective English keywords |
| pages | 1 to 10 pages |
Examples
| Scenario | Formula | Points |
|---|---|---|
| Minimum collection | 1 × 1 × 1 × 1 × 12 | 12 |
| Quick knowledge space | 1 × 4 × 12 × 3 × 12 | 1728 |
| Default knowledge space | 1 × 7 × 12 × 10 × 12 | 10080 |
| Default + Reddit | 1 × (7 + 2) × 12 × 10 × 12 | 12960 |
| Standard VOC report | 4 × 7 × 12 × 10 × 12 | 40320 |
AI Analysis Pricing
Each successful AI deep analysis result is billed at 600 points. AI analysis is billed per generated report, independent of the amount of data analyzed. Failed analysis is not billed. Raw data queries, metric reads, and quick summaries are free.
Free Scope
The following actions are free:
- Account and context lookup.
- Collection plan generation.
- Listing existing brands.
- Checking collection progress.
- Diagnosing data readiness.
- Reading metrics, posts, sentiment, competitors, and risk alerts.
- Quick brand summary.
- Error explanation.
Billing Moment
Collection tools are billed after the collection request is accepted and a job is returned.
Rules:
- Failed collection request: not billed.
- Accepted collection request: billed by estimated points.
- Completion with few or zero posts does not automatically refund the collection.
- If a relevant brand or topic already exists, refresh it instead of creating a duplicate.

